
A simple timeline of how 2025 unfolded at Isobaa, from new merino styles and range updates to customer feedback and the small changes that shaped the year.

Odour Resistance Explained: Why Merino Stays Fresher for Longer
Merino wool naturally resists odour with its unique fibre structure, moisture-managing properties, and keratin proteins. Learn why it stays fresher for longer.

This Green Friday, save up to 60% on Merino essentials and support Earthwatch UK. Add a £5 donation at checkout and share to double your impact.

GSM is the measure of fabric weight in merino wool. Learn how different GSM levels affect warmth, breathability and durability, and use our guide to pick the perfect layer for your adventures.

Merino wool is soft, breathable and sustainable but is it cruelty-free? At Isobaa, our wool comes from non-mulesed sheep, ensuring animal welfare is never compromised.

Why Do Hikers Wear Wool Socks?
Hikers swear by wool socks for a reason. Merino wool keeps feet dry, regulates temperature, resists odour, and adds all-day comfort on the trail.

What Temperature is Merino Wool Good For?
Merino wool adapts to every season. Learn what temperatures Merino is best for, from below freezing to hot summer days, and why it’s the ultimate natural performance fibre.

Can You Put Merino Wool in the Washing Machine?
Unsure if merino wool can handle the washing machine? Good news: with the right settings, you can. Here’s how to wash merino safely and keep it performing at its best.

A new season means a new palette. Discover our fresh AW25 colours across classic Isobaa styles, from rich Truffle and Spice Melanges to returning favourites like Petrol and Mustard.

Why Merino Wool is Perfect for Minimalists
Merino wool is simple, versatile, and long-lasting, making it the perfect choice for a minimalist wardrobe.

































