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TALES FROM THE EWENIVERSE

Bringing our baa-rilliant community together.

We'll share tales from our flock to inspire your adventures as well as tips and tricks for getting the most out of your time in the great outdoors... or indoors!

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2026 Gift Guide

Two people standing outdoors in front of a village with houses and a garden

2026 Gift Guide

From new-season borg fleeces to the socks everyone ends up borrowing, here’s our pick of the best Isobaa gifts this Christmas, for walkers, homebodies, little explorers and everyone in between.

A person wearing gardening gloves holds a small green sapling above dark soil

Green Friday 2026

Black Friday doesn’t need to be one frantic weekend. This year we’re spreading our offers across three Merino drops in November, and teaming up with Earthwatch Europe again to help plant Tiny Orcha...

A group of hikers posing outdoors on a grassy hill under an overcast sky, with one person in the foreground taking a photo

Video: Isobaa's 10th Birthday Community Hike

To celebrate 10 years of Isobaa, 30 of you joined us for a 10k walk around Malham in the Yorkshire Dales. Here’s the day on film, from the morning pastries to a well-earned lunch at Beck Hall.

A group of hikers with backpacks walks along a stone wall in a lush green valley

Isobaa's 10th Birthday Hike Event

To celebrate our 10th birthday, 30 of you joined us for a 10k walk around Malham in the Yorkshire Dales. We took in waterfalls and limestone, kept going through plenty of rain, and finished with a ...

Two hikers walking on a dirt trail

Is Merino Wool Good for Hiking?

Old jumpers itch, cotton gets soggy, and synthetics start smelling by lunchtime. Merino somehow avoids all three problems, here's why it works and how to layer it properly for a hike.

A light blue short-sleeve t-shirt laid flat on a rustic stone surface

How Often Should You Wash Merino Wool?

Merino wool doesn't need washing after every wear, and that's a good thing. Here's why it stays fresher for longer, when to actually wash it, and how to look after it properly.

Close-up of a navy blue sweater with an orange trim

Understanding Knit Gauge in Merino Wool

Knit gauge (gg) has a direct effect on how a garment looks, feels, and layers. Here's a plain guide to what it means and how to choose the right one.

Three people standing on a rocky path with a stone arch and bridge in the background

Spring/Summer 2026 – New Arrivals

Our SS26 drop is built around how summer actually goes. New graphic tees in a relaxed, boxy cut, a performance-focused active crew with mesh eyelet knit for real breathability, and two new travel b...

A blue Isobaa merino t-shirt laid on dry summer grass

What happens to merino wool at the end of its life?

We explore merino wool biodegradation, recycling, repair, and the truth about superwash treatment.

Isobaa merino tops drying on a washing line in a summer meadow

How long should a merino garment last?

A good merino garment should last years, but how you wash, store, and wear it makes all the difference. Here's what to expect, and how to get the most out of your merino.