SS25: New Men's Merino Arrivals Are Almost Here!
The wait is nearly over — our Spring/Summer ‘25 men’s drop is just around the corner, and we’re buzzing to finally give you a sneak peek at what’s coming! Packed with performance, designed with versatility, and made to go the distance, this collection is built for whatever you’ve got planned — from mountain trails to coffee runs.
Launching next week, these brand-new arrivals are perfect for warmer weather and active days. Made with our signature ultra-soft Merino wool, and a few blends on some products, this drop brings functional, comfortable, styles in a way only we can deliver.
What’s new for SS25?
Say hello to lightweight layers, ultrafine essentials, and adventure-ready pieces that will take you from trailhead to town with ease. Here's a quick rundown of what’s dropping:
Mens 180 SS Hiking Top
Durable and comfortable. This hiking-ready short sleeve is designed with a waffle knit Merino lower body for breathability and a polyamide-reinforced upper to withstand pack straps. Add in venting tabs, anti-chafe seams, and adjustable sleeves — and you’ve got your new favorite trail partner.
Best For: Hikes, treks, and casual layering
Why you'll love it:
- Moisture-wicking and odour-resistant
- Backpack-friendly seam placement
- Button-tab sleeves for adjustable coverage
Mens 160 SS Cycle Zip Top
Hit the road or the gravel in this performance-minded cycle top, made from Merino wool blended with polyamide and elastane for stretch and durability. With smart storage, reflective detailing, and a zip opening for cooling down, it's the perfect balance of function and comfort.
Best For: Road rides, bikepacking, or commuting
Why you'll love it:
- Zip pocket and drop pocket for ride essentials
- Reflective tab for visibility
- Naturally breathable and sweat-friendly
Mens 120 Ultrafine Racer Vest
Minimal weight, maximum impact. This ultralight vest keeps you cool and dry whether you're trail running, hiking in heat, or backpacking through summer. Merino’s natural breathability keeps things fresh — and it packs down small for your next big journey.
Best For: Hot-weather hikes, runs, and travel
Why you'll love it:
- 100% Ultrafine Merino for next-to-skin comfort
- Featherlight and compact
- Naturally antibacterial and quick-drying
Mens 120 Ultrafine SS Crew
Perfect for everyday wear and light layering, this classic Merino tee is a warm-weather must-have. Temperature-regulating, soft, and ultra-breathable, it’s just as at home under a daypack as it is at the local café.
Best For: Everyday wear, warm-weather travel
Why you'll love it:
- Flatlock seams for zero chafing
- Packs light, dries fast
- Stylish, simple, and super versatile
Mens 120 Ultrafine LS Crew
The long-sleeve version, this top is ideal for layering, travel, or tackling cooler mornings. Still ultralight and breathable, it’s built for comfort on long-haul adventures.
Best For: Layering, spring hikes, travel days
Why you'll love it:
- Regulates temperature naturally
- It’s breathable, moisture-wicking, and odour-resistant
- Minimalist design with maximum performance
Mens 120 Ultrafine SS Shirt
Looking for something a little sharper? This travel shirt has you covered — literally. Designed for hot-weather exploration, it keeps you cool and comfortable thanks to Merino’s temperature-regulating properties. With twin chest pockets and a clean silhouette, it’s perfect for packing light and going far.
Best For: Travel, city adventures, summer layering
Why you'll love it:
- Smart-casual styling
- Travel-friendly features
- Made from 100% ultrafine Merino
Designed with purpose
As always, every product in the SS25 drop is made from non-mulesed Merino wool, and shipped in recycled and recyclable packaging. Because comfort shouldn’t come at the planet’s expense.
From natural odour resistance and thermoregulation to lightweight packability, Merino is the ultimate natural performance fabric — and this season, we’ve dialled it in like never before.
Many of these new styles were shaped by your feedback in recent surveys. We hope they’re exactly what you were asking for.
Available to order next week!
Mark your calendar — these fresh pieces are dropping next week. Whether you’re heading into the wild, cycling your local loop, or just looking for better everyday wear, this collection is built to move with you.
Women's SS25 styles are dropping at the same time. Check out the new styles here.
FAQs
Absolutely! While designed with outdoor adventures in mind, our SS25 collection works just as well for everyday use.
This collection introduces updated blends for improved durability, fresh silhouettes, and even lighter ultrafine options — all designed for warm-weather comfort and versatility.
Not just yet — but keep your eyes on our site and your inbox. Launching very soon!
The Easter season is here, and with it comes our 2025 sitewide sale. Enjoy up to 50% off, plus a little extra if you find one of our hidden Easter eggs.
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SS25: New Women's Merino Arrivals Are Almost Here!
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1 comment
These are all live now! If you’ve been waiting to grab one, we’re launching an introductory discount on the 14th — stay tuned.
Isobaa
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