WELCOME TO
TALES FROM THE EWENIVERSE
Bringing our baa-rilliant community together.
We'll share tales from our flock to inspire your adventures as well as tips and tricks for getting the most out of your time in the great outdoors... or indoors!
Why Do Hikers Wear Wool Socks?
Hikers swear by wool socks for a reason. Merino wool keeps feet dry, regulates temperature, resists odour, and adds all-day comfort on the trail.
What Temperature is Merino Wool Good For?
Merino wool adapts to every season. Learn what temperatures Merino is best for, from below freezing to hot summer days, and why it’s the ultimate natural performance fibre.
Can You Put Merino Wool in the Washing Machine?
Unsure if merino wool can handle the washing machine? Good news: with the right settings, you can. Here’s how to wash merino safely and keep it performing at its best.
A new season means a new palette. Discover our fresh AW25 colours across classic Isobaa styles, from rich Truffle and Spice Melanges to returning favourites like Petrol and Mustard.
Why Merino Wool is Perfect for Minimalists
Merino wool is simple, versatile, and long-lasting, making it the perfect choice for a minimalist wardrobe.
Watch our Merino top put to the test, worn for days, no washing, no stink. Real-world proof of why Isobaa Merino keeps you fresh, wherever adventure takes you.
The Team Put Merino to the Test. 30 days. One tee. Zero laundry. Sounds like a stretch? We thought so too, until we tried it. We don’t make big promises lightly. Merino wool’s natural odour resista...
Melanie or @livingintents, as you might know her online, is part of our Isobaa Flock and a firm believer in keeping things simple, slow, and connected to the outdoors.
Part of the Flock - Tristan Ridley
Meet Tristan, a long standing bike packing enthusiast from the UK who swears by his Isobaa Merino gear for all of his epic adventures.
Why Does Merino Wool Cost More?
Merino wool products can often come with a higher price tag. In this article, we explore what sets Merino apart and why it’s a smart investment for anyone seeking lasting comfort and performance.
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