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WELCOME TO

TALES FROM THE EWENIVERSE

Bringing our baa-rilliant community together.

We'll share tales from our flock to inspire your adventures as well as tips and tricks for getting the most out of your time in the great outdoors... or indoors!

Woman smiling while making a bed, wearing Isobaa merino sleepwear in a cozy, naturally lit bedroom with yellow patterned curtains

How Merino Wool Can Improve Sleep Quality

Woman smiling while making a bed, wearing Isobaa merino sleepwear in a cozy, naturally lit bedroom with yellow patterned curtains

How Merino Wool Can Improve Sleep Quality

Did you know Merino wool can improve your sleep quality? Learn about the science and benefits of this natural fiber and how it can transform your nights into restful slumber.

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Man wearing Isobaa merino standing by a waterfall

Bestseller Spotlight — June 2024

We just wrapped up our spring sale, and the numbers are in! Curious about which items were the most popular? Here’s a spotlight on our bestsellers for both men and women.

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A person wearing Isobaa merino loungewear, relaxing with a book in a cosy log cabin, sitting on a leather armchair near a wood-burning stove

Home Lounging with Merino Wool

Discover why Merino wool is the perfect choice for home lounging. From unparalleled comfort to eco-friendly benefits, Isobaa's loungewear collection offers the ultimate relaxation experience.

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A young girl climbing on outdoor furniture, wearing a pink and grey striped Isobaa Merino Blend 200 Long Sleeve Crew and Merino Blend 200 Leggings

Kids and Merino: Perfect Match for Play

Discover why Isobaa's Merino wool clothing is ideal for kids who love to play outdoors. Learn about our comfortable, durable merino blend leggings and long sleeve crew tops for children.

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Maintaining a pocket on an Isobaa Merino Lux hoodie

Maintaining Your Merino Wool Gear

Looking to extend the life of your merino wool garments? Check out our simple guide for some handy tips on maintaining your wool gear

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A close-up photo of a fabric tag on a Merino garment, with the text 100% Superfine Merino Wool and the logo of Isobaa

Understanding Merino Wool Grades

Delve into the world of Merino wool and its various grades with our comprehensive guide. Discover how different grades impact your outdoor gear and why they matter for your next adventure!

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30 day merino challenge

30 Day Challenge: Catherine's Journey

It’s been a little while since we’ve had a tale from our flock on the Isobaa 30 Day Challenge! We caught up with Catherine to see how she got on with her womens merino 180 long sleeve crew. Here'...

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A person sits atop a log in the wilderness, dressed in adventure gear including a blue Isobaa merino wool zip top, smiling and enjoying the view

Out in the Open: The Unbeatable Charm of Merino Wool

Explore the great outdoors with Merino wool as your trusted companion. From its essential warmth and comfort to its adventure-ready durability, learn why Merino wool is the ultimate gear for any ou...

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A man and a woman jogging on a forest trail, both dressed in merino activewear by Isobaa

How Merino Wool is Shaping the Future of Activewear

Gone are the days of sweaty synthetics. Learn how Merino wool is setting the pace in activewear through eco-friendliness and high performance.

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A man standing triumphantly on a rocky shore with his arms raised, wearing a blue merino sweater and green trousers, with an overcast sea in the background.

The Science of Comfort: How Merino Wool Regulates Your Body Temperature

Merino wool's superpower lies in its natural ability to keep you just right, temperature-wise. Here’s the straightforward science behind it: Fine Fibers: Merino wool's fibers are incredibly fine, ...

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