Article: Green Friday 2025
Green Friday 2025
This year, we’re taking Black Friday a little slower. Instead of one weekend of rushed deals, we’re rolling out collection discounts all month long, giving you plenty of time to shop sustainably, save up to 60%, and support our charity partner, Earthwatch Europe.
How it works
- Up to 60% off Merino essentials across selected collections.
- Before checkout, add a £5 donation (or more, in multiples of £5).
- Every pound donated goes directly to Earthwatch Europe, helping fund their projects that restore nature and tackle climate change.
Double your donation
Want your impact to go further? Share our Green Friday promotion on Instagram or Facebook, tag @isobaamerino, and send us your order number via DM. We’ll match your donation (up to £10 per customer, with a total cap of £2,000).
Terms & Conditions
For each customer who shares news of our promotion, Isobaa will double the amount of their donation. The doubled donation will be applied by Isobaa and will not increase the amount paid by the customer. The maximum matched amount per customer is £10. The total matched donation from Isobaa will be capped at £2,000 across all customers. To qualify, you must share the news of our Black Friday promotion publicly via Instagram or Facebook tagging @isobaamerino. You must share your order number with us via a direct message on either platform. Proof of sharing (e.g., a screenshot or tagged post) may be required to confirm eligibility. Promotion valid for donations made between 07/11/2025 00:00 - 07/12/2025 23:59. One donation matching per customer. All customer donations will be directed to Earthwatch UK. Isobaa will make the matched donation directly to Earthwatch UK after the promotion ends. Donations are non-refundable and cannot be exchanged or transferred. This promotion cannot be combined with any other offers. By participating, you agree to these Terms & Conditions.
So far, together we’ve raised
£5,211.67
Since partnering with Earthwatch Europe, we’ve raised this total through Green Friday promotions and your generous donations.
Why Earthwatch Europe?
Earthwatch Europe connects people with the natural world, from local rewilding projects to community-led action like their Tiny Forests initiative, which is planting hundreds of pocket-sized woodlands in towns and cities across the UK. These urban forests help restore biodiversity, improve air quality, and create green spaces where people and nature can thrive together.
By supporting Earthwatch through Green Friday, you’re helping to protect ecosystems and inspire positive action against climate change.
Save & support
Browse our Green Friday offers, add a donation at checkout, and help us raise funds for Earthwatch Europe. Together we can make this Black Friday a little greener.
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