The proof
We've always known about the magical Merino odour resistance, but we needed to test it to its limits! Back in 2020 we introduced the ‘30 Day Challenge’. A simple premise, wear the same Isobaa tee for 30 consecutive days, without washing it...
The results were amazing!

Tara & Marvin
...In March 2020, when we launched our first 30 day challenge at ISOBAA, it was the perfect time to really put our merino products to the test and I enjoyed seeing how long I could go without washing my 180 Long Sleeve Crew (I think it was 45 days in the end!). Since that experience it's really changed how I look at my wardrobe in general...

Tony

Agata & Inka
The most asked question I did receive was “Does the top smell yet?” to which I would respond “Not yet!”
...I was raving about it.
- Debbie, 30 Day Challenge Finisher

Debbie

180 Long Sleeve
Why are we offering this?
Merino wool works with you.
Its natural odour resistance means fewer washes, longer wears, and less impact. This guarantee reflects our belief in natural performance.

Aside from the clear environmental benefits of washing less, the practicality of Merino is undeniable.
Our ambassadors know this and that’s why they choose Merino over synthetics, every day. Whether they’re bikepacking, hiking, camping or travelling long-term, washing clothes regularly isn’t always an option.
Merino lets you pack light, wash less and do more, without compromising on comfort or freshness.
Take a peek at some of the amazing adventures our ambassadors have taken their Isobaa favourites on.
Ready to put Merino to the test?
If you're ready to give Merino a try, now's the perfect time. Smell free or your money back*.
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